Don't Stop The Music

Delivering James Rhodes' Instrument Amnesty as seen on Channel 4

Don't Stop The Music

In September 2014, YodelDirect supported concert pianist James Rhodes' 'Instrument Amnesty', a high-profile campaign featured in Channel 4 documentary 'Don't Stop The Music'

Classical pianist James Rhodes has a mission to encourage schools across the UK to embrace music teaching:

“Music saved my life – it’s that powerful. Young children have a hunger and thirst to learn music and we must give every child the opportunity to learn a musical instrument.”

To help achieve this aim, James launched the UK’s biggest ever ‘Instrument Amnesty’ in September 2014: he invited people across the country to pledge their unused musical instruments and donate them to primary schools via their local Oxfam store. The instruments were collected by our YodelDirect service from 700 Oxfam shops nationwide and refurbished at a central sorting facility. Our drivers then collected the instruments and delivered them to the 150 schools across the UK that were participating in the scheme.

Channel 4 also supported the project and gave it national exposure in a two-part television series called ‘Don’t Stop The Music’.

“With the amazing support of partners like Yodel’s YodelDirect service we can do something brilliant, long lasting and life affirming.”

James Rhodes, Classical pianist

Dick Stead, executive chairman of Yodel, was delighted that YodelDirect had the chance to contribute:

“Giving the gift of music can turn a life around and we are immensely proud to have been a part of this wonderful opportunity.” 

In addition to large-scale projects such as the Instrument Amnesty, Yodel also works with the education sector on an everyday level: we deliver millions of parcels of educational materials to schools, colleges, and students each year.

Yodel is very proud to be the official logistics partner to special projects like the Instrument Amnesty. If you would like to find out more about how we can provide support to your business please get in contact with us today.


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